“In the current market, most magazines are creating iPad content first – then porting this over to the Android ecosystem (Microsoft Windows tablets comprise a tiny 2% marketshare, making Windows-specific content low-priority,” experts say of the emerging trend.
Their assessment comes in “Innovations in Magazine Media 2013 World Report,” the annual must-read guide to what’s new in the field with its catchy concepts, analyses of how the industry is doing, and, some looking into the future.
Read the full piece at HuffPo
Direct link to FIPP report at INNOVATION
