I’m not sure we realized what we had,” said David Hunke, named USA Today’s publisher in April. “I think that’s a value readers will be willing to pay for.
He probably does not access his paper on a mobile and so cannot really identify with mobile users. That disconnect (pardon the pun) leads newspaper leaders to make poor knee-jerk decisions in today’s volatile media environment. One wonders if the situation is similar to the days when corporate IT shops were dominated by managers who thought in terms of only Big Blue hardware. It required waiting until a sizable portion of those managers retired or left their jobs before the knee-jerk exclusive purchasing of IBM hardware eased and other manufacturers started getting market share. Today, of course, no IT manager would keep hisher job for long if heshe limited his company’s options in such a way.