CNN and other American cable-news channels continue to travel to unfamiliar and dark ratings terrain themselves. Last year median prime-time ratings for Fox News, CNN and MSNBC declined by between 6% and 24% (see chart). The picture is not much brighter for business-news networks, such as CNBC. There is a “ceiling” to how many people are getting their news from television today, says Amy Mitchell of the Pew Research Centre’s Journalism Project. More people are turning to the internet.
Read the full piece at Cable television: News you can lose | The Economist