Here’s what [The New York Times’ Louise Story] learned one month in [with Facebook Live]:
- It’s not video; it’s “live interactive journalism.”
- BuzzFeed’s watermelon explosion nailed why the format works [Newsplexer’s note: not the pointless part, the suspense part].
- Videos don’t have to be tied to stories within the newspaper.
- Judging a video’s success isn’t dictated by the number of viewers.
Read the full piece at Digiday