Matt Boggie, The Times Co.’s Media & Technology Strategist for R&D, demonstrates the Times’ screen-top version of a kitchen table. It’s based on Microsoft’s Surface technology, modified by the R&D Lab to create a Times-oriented user experience that reimagines the old “around the breakfast table” reading of the paper. You’ll notice that, in the demo, news is both highly personal and highly social — and that the line between “consumer” and “news consumer” is a thin one. Ads look pretty much the way we’re used to them looking, but they’re also integrated into the tabletop flow of information.
Read the full piece at niemanlab.org