[Glen Mulcahy, head of innovation, RTÉ Tech, at the latest Mojo (mobile journalism) Meetup in London on 16 August] explained that brands are now pushing out their own short films, and more and more journalists are picking up their phones, jumping in at the deep end, shooting and editing their own stories on mobile:
“You look at them on the screen and you don’t wonder what it was shot on. You just think that the story is engaging, the storyteller is engaging.”
Read the full piece at Journalism.co.uk