Newsletter companies like Substack and Revue have opened the tech-stack doors to building your own publishing system without relying on social media algorithms, and maybe even pulling in some personal subscription revenue. But they’re not perfect. Half of the journalists I interviewed for this piece use Substack, citing its ease with launch and payments; those not using it said they were either wary of how high the cut of revenue was (10 percent) or unaware that it existed (and had built their own Mailchimp/Stripe/Patreon integrations).
Read the full piece at Nieman Journalism Lab
Pros & cons of email newsletters at The Atlantic
Guide to starting newsletters on Substack at Medium
