I predict that in the next decade or two, any differentiation between these platforms will fall away. Is 13 hours watched as one cinematic whole really any different than a film? Do we define film as being something two hours or less? Surely it goes deeper than that. If you’re watching a film on your television is it no longer a film because you’re not watching it in a theater. If you watch a TV show on your iPad is it no longer a TV show? The device and the length — they’re irrelevant. The labels are useless — except perhaps to agents and managers and lawyers who use these labels to conduct business deals. But for kids growing up now, there’s no difference. Watching Avatar on an iPad, watching YouTube on a TV, or watching Game of Thrones on their computer — it’s all content! It’s just story!
Watch the full video of the presentation at YouTube