The data show that content farms don’t really try to cover what online news already covers. For example, there are few articles about celebrities because online news outlets are now clever about real time and SEO and so people already get their news from them pretty easily…
But what do content farms talk about, then? They talk about what we search about–i.e., what we care about. The biggest tags are “money (which appears 6,204 times in the tags), movie, show, school, family, students, business, game, years, and film.” In other words, “we want to know about our kids, our schoolwork, our travel, and our careers. We want to know about jobs, and what industries are growing.”
Read the full piece at businessinsider.com