1. Around 1 in every 3 minutes spent online is devoted to social networking and messaging.
  2. Snapchat is the most popular messaging app with U.S. Gen Z’ers.
  3. 92% of all internet users watch video clips online each month.
  4. Gen Z has become the Netflix generation.
  5. Gen Z and Millennials in the U.S. are more likely to be binge-watchers.
  6. U.S. audiences lean towards free streaming services.
  7. Cord-cutting on the cusp of going mainstream.

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